Popes John Paul II and Benedict XI have both expounded on the necessity of
using the internet to evangelize. The
Church and New Media gives concrete examples of how this has been done
and suggestions to those who want to use these new media successfully.
Those familiar with the Catholic blogosphere will recognize the names of
Fr. Robert Barron, Jennifer Fulwiler, Mark Shea, Father Dwight Longenecker
and Lisa Hendey. These big-name bloggers and others talk about how they
started on the internet, what messages they try to spread and what they have
learned to avoid.
There is a chapter on the new media efforts by the Archdiocese of Boston
that discusses how they integrate all their new media (basically different
versions of electronic communications) efforts, as well as how they encourage
the parishes to use electronic media.
The basic point of the book is that people today use electronic media, be
it facebook, twitter, email, text messaging or the internet in general. If
today's parishes, if today's Church is not on the internet, then it isn't meeting
people where they are, it isn't enaging in their lives and it is missing a giant
chance to evangelize. When you compare the web presence and social media
saavy of the average parish with that of the average business, the average
parish comes in last, by a long way (I cringe when I look at my parish's
website, and yes, I've offered to help).
If you are looking for some good Catholic blogs to read, this book mentions
plenty. It also offers suggestions for those thinking of starting a
"Catholic" website--in short, be sure that what you are propounding is
Catholic teaching, not your own opinion.
I'd recommend this book to anyone who basically understands the internet
and is trying to develop an internet presence for some church ministry. It
pretty much pre-supposes a general familiarity with how facebook, Twitter,
YouTube and podcasting work and what they do. However, it is not a
technical manual. You will not know how to set up a parish website when
you finish this book--but you will know that you should spend money to do it
right.
I'd like to thank the Tiber River Review
program for furnishing a complimentary review copy of this book. I was
not obligated to write a positive review. Grade: B+
I wrote this review of The
Church and the New Media for the free
Catholic Book review program, created by Aquinas and More Catholic Goods,
your source for Baptism
Gifts and First
Communion Gifts.
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